Many companies and individuals claim to have vast knowledge and capabilities using and teaching social media. Many of them do, and can teach you amazing insights and helpful tips and tricks to making social media work for you. Some of them don’t, and are merely scam artists trying to make a buck.
How do you know which is which?
Experience. You need to look at the people and businesses claiming to understand social media and find out how much experience they have using it, and using it successfully. If their experience doesn’t match their claims, move along. The same is true for us; if you look at our credentials and they don’t inspire confidence in our work and capabilities, keep looking until you find someone with the experience that suits your needs.
Our unique experience is what sets us apart from other social media teachers.
The NellieBellie brand (inclusive of the Savvy Sites Administration and The Camp Whisperer) interacts across multiple platforms, generating revenue and growth from social engagement. Until recently, our business has been exclusively online, requiring all of our growth and engagement and clients to come from online social media sources. Platforms utilized include Twitter, Facebook, Instagram, Pinterest, Google +, Tumblr, Reddit, and Buzzfeed.
Many other websites, bloggers, and authors can boast much higher numbers in social media than we can, this is true. But what sets us apart is, not only the short amount of time we’ve needed to see these increases, but the diverse areas in which we work. Our efforts are not concentrated on one platform; we work across multiple, and for different purposes. We have used social media to successfully support the NellieBellie brand in all its forms; 3 websites, WordPress web & technical help business, and SSA. We have learned to use Social Media well for ourselves but to serve multiple of our clients, as well. Engagement and purpose is where we succeed and engagement and purpose from our readers and clients is how we make money!
Nellie has spent 17 years operating/owning the small business Strand Nursery Company, a fern and wildflower wholesaler. She is the founder of NellieBellie, which started as a creative blog and has transformed over the last 5 years into 3 websites, a web design business, and a brick-and-mortar studio. Her projects have been featured in Cottages and Bungalows Magazine, Babble.com, Good Housekeeping.com, Apartment Therapy, Bob Villa, All You, Woman’s World, and BuzzFeed. She has been a contributor for sites such as ElizabethBanks.com, Remodelaholic.com., PositivelySplendid.com, and TheShabbyCreekCottage.com. She is a speaker, author, and all around BadAss. You couldn’t have a better person on your side!
Our combined resume includes:
20+ years speaking experience
6 years working with higher education
8+ years in experiential education
We’ve also worked with food service, agriculture, administration, customer service, and the government. So when we teach social media, it’s not from only one perspective. We understand that a restaurant necessarily approaches social media differently than an educational institution, because we’ve been in both arenas. And we’ve seen how differently they operate; this means your social media approach will also be different.
We teach social media from a creative perspective using our unique background, including our web design, small business, and non-profit knowledge. Essentially: we help businesses and creatives learn what, where, why, and how Social Media platforms will work best for them.
Using Social Media isn’t a one-size-fits-all. It isn’t about driving up followers. Unless those followers DO what you need, they are useless. We are about helping you achieve your goals with your social media. And we’re about helping you understand how to meet future goals you may create. You’ll have the tools and understanding for YOUR business.
What does it mean to teach creatively?
Most social media classes, webinars, and workshops are designed and driven through an analytical approach. The model most often used is very much “listen-and-learn”; a group of people gets together and sits classroom style to be instructed by a competent speaker. This model works fabulously for many people! Many businesses learn a great deal about social media and how to utilize it well from simply hearing from an expert.
But some people are not analytical thinkers…they’re creative thinkers. They need to see, touch, explore, and engage with the subjects in order to fully understand and embrace the concepts that they are learning about. We teach our classes with these sorts of people in mind. We set up a comfortable, engaging space and teach in an experiential way that brings attendees into the process of their own learning. Attendees ask questions, come up with social media scenarios, dictate the direction of the course, and interact with each other as the workshop progresses.
We cover a little less ground than in the traditional, classroom-style approach, but we cover the material in a way that is ideally suited to left-brained, creative thinkers. And, the ground we cover will be what is best for YOUR business.
For more information on the benefits of experiential education, go to the Association of Experiential Education online.